A romantic comedy about two past acquaintances who meet again after they've gone through a reversal of fortunes and appearances, set in the backdrop of a fashion magazine's publishing office. When Ji Sung-Joon was young, he was ugly. As he grew up, he began to have an attractive appearance. When Kim Hye-Jin was young, she was pretty. As she grew up, she became ugly. Ji Sung-Joon tries to find his first love.